NB574: Australian NB Campaign (Julia)

The NB574 project is a showcase of young, Australian individuals who are excelling in their respective fields of creativity. It is a project that tells each individual’s story via photography and a four part video documentary that will be released here over the next four months.

These stories are being depicted by the work of one of Australia’s finest young photographers, Josh Robenstone and the videography of the equally talented Louis Mitchell.

Both the individuals depicted and the creatives capturing their journeys personify craftmanship and imagination, two traits embodied in the New Balance lifestyle range.

Over the next few months, contemporary artist, Meggs, art director Tristan Ceddia, entrepreneur Raph Boogie, musician Vinci Andanar and fashion designer Jimmy Bliggs will give us up-close-and-personal insights into their experiences.



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Filed under Innovative Marketing Campaigns, Julia, New Balance, Secondary Research

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