Modern Convenience Inside Skates (Toni)

At the ICFF a couple years back, Modern Convenience’s Naugahyde-upholstered skateboards caught our eye for the way they make a familiar object into a sculptural toy. Now this fresh lemon-lime colorway is available exclusively at Coolestshop for $525 and for another $500 you can pick up the coordinating Formula Werks custom-painted New Balance 574s.

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Filed under Innovative Marketing Campaigns, Secondary Research, Toni

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