Monday 7th March

Who Attended: Toni Peters, Julia O’Doherty, Drew Williams

Length of Meeting: 12.00pm-2.00pm

Activities Completed and Things Discussed

  • Discuss things for Toni to do in Manchester
  • Looked at trend documents
  • Mind-mapped what is on the blog and discussed what else we still need

Jobs to Be Completed for Next Meeting

Julia

  • Write up minutes

ALL – Think of questions to ask Graham. Continue research into trends, innovative ad campaigns and New Balance.

Date of Next Meetings: Wednesday 9th March (deep dive at 8 with Graham via Skype), Thursday 10th March, 9.30

Next Meeting’s Aims

  • In-depth interview with Graham
  • Discuss findings of the deep dive and marketing ideas
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